Andrea Rentals is a woman-owned rentals company, residing in the heart of Oakland. They help Bay Area peeps find beautiful rental homes or find tenants to fill rentals (whatever the housing needs may be!). Andrea Day’s love for Art Deco graphics and vibrant colors undoubtedly inspired us to take her business brand re-vamp into what it is today. We love the mix of eccentric pops of color and custom graphics, and we hope you do too!
We Lent Our Expertise On...
- Brand Identity
- Logo Design
- Print Design
- Website Design
The Devil is in the Details
Mixing soft/feminine aspects with throwback (1920’s-1930’s) style sans serifs, we ended up with a logo that is equal parts relaxed and structured. Script fonts can sometimes read too ‘soft’ so instead, we kept our focus on handwritten fonts that had a slight feminine touch without overdoing it. Andrea Rentals’ team is filled with strong business women, and we wanted to ensure that the same personality was being reflected through their new logo.
PRINT DESIGN – BUSINESS CARD, POSTCARD, & GREETING CARD DESIGNS
Print marketing is always a necessity! To pair with the new brand, we created Business Cards, Postcards, and an all occasion Greeting Card. This is where all of the real fun begins! We took the Art Deco-inspired graphics and used that throughout their promotional print material. Creating depth and textures with the graphic shapes, it adds another element to their materials that will make them stand out from the rest.