Air Experimental’s flight testing expertise and professional services are unique in their field. To match that, we created a strong brand identity, an engaging web presence, and clean and professional print collateral.
We Lent Our Expertise On…
- Visual Brand Identity
- Print Design
- Website Design & Development
Logo & Visual Brand Identity
We created a series of logos that reflected the company’s unique service offerings within the flight test industry. Originally named Air Test Group, the company now known as Air Experimental chose a concept that integrated the motion and design of helicopter blades. As always, we provided a Visual Branding Guide including rules governing correct logo usage, a brand color scheme, and coordinating typography.
Responsive Custom Website Design & Development
The full-width website we created featured an immersive video background to simulate the feeling of flying through the sky. We broke the text content up with black and white photography of skies and planes to create an immersive, engaging experience.
At the top of each page, full-width hero shots contain quick, engaging summaries of the content on each page. This eye-catching site draws the visitor in to learn more and our client is thrilled with the results. Like all our websites, the design is fully responsive and looks great on all modern devices.
Business Card & Letterhead Design
We love to bring the essence of our client’s brands to the small details of daily business life. We designed a unique business card and a coordinated letterhead for use with Microsoft Word so that all of Air Experimental’s communications could be fully branded and unique.