​Safer Motherhood in Rural Ethiopia

Village Health Partnership

Village Health Partnership is a nonprofit organization on a mission to prevent maternal and neonatal death in childbirth and to treat and prevent gynecologic complications of childbirth in rural Ethiopia. Inspired by their story and positive work in the world, we were happy to help.


We Lent Our Expertise On…

  • Visual Brand Identity
  • Print Design
  • Social Media Marketing
  • Website Design & Development


Our Services

LOGO & VISUAL BRAND IDENTITY

Village Health Partnership had an established logo in need of a revamp. Because the logo is seen on the ground in rural Ethiopia, it was important that red remained the main color and that the icon clearly communicated maternity. We explored alternative san-serif fonts, new approaches to the icon, and updated shades of red. The end result is a unified logo that clearly communicates brand messaging both in the United States and Ethiopia.

Village Health Partnership, Old Logo
Before
Village Health Partnership, New Logo
After

RESPONSIVE WEBSITE DESIGN

We brought Village Health Partnership’s website into the present day with a modern redesign, which clearly communicates its story to potential donors. Like all Artsy Geek websites, the clean design is responsive across all platforms, making it user-friendly and accessible.

Charity website design for Village Health Partnership
Charity Mobile Website Design for Village Health Partnership

BUSINESS CARDS

We extended VHP’s branding into their business cards. Not to be too old-fashioned, we gave them a modern spin by including a QR code so donors can contribute quickly and easily at the tap of a button.

Village Health Partnership Business Card

KEYNOTE PRESENTATION

Working from their brand story and extensive photography, we created a custom presentation design so they can put their best foot forward when giving presentations to potential donors.

Village Health Partnership graphics

MAILCHIMP NEWSLETTER

Donor communication is essential for successful non-profits. VHP had an email list but no designated email marketing tool. We set up and customized their MailChimp account including custom-branded templates, sign up forms, and confirmation emails.

Mailchimp Template for Village Health Partnership

ANNUAL REPORT

To keep all of VHP’s collateral cohesive, we designed gorgeous and engaging annual and trip reports. Our thoughtful design communicates the impact of their amazing work, inspiring more people to get involved by donating or sharing the message.

Village Health Partnership Annual Report
Village Health Partnership Trip Report

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