Just like when you exercise regularly, when you market your business regularly, you will develop strong muscles.
Talking-About-Your-Business Muscle
When you first start talking about what you offer and what makes you different, you’re likely to stumble over your words. Talking about it regularly helps you define your Unique Value Proposition and what key messages speak to your ideal client.
Planning-Your-Year Muscle
Successful marketing is strategic and thoughtful. Planning ahead and creating a marketing plan makes following through on a day-to-day basis easy.
Social-Sharing Muscle
Social media doesn’t come naturally to all of us, especially when it comes to using it for business. Logging in, sharing & interacting regularly makes it easier.
Emailing-Your-List Muscle
Having an engaged and active email list is an invaluable asset for your business. Emailing regularly might feel like an impossible goal, but doing it regularly makes it almost effortless.
Creating-Content Muscle
Content marketing is a fabulous way to showcase what makes your business unique and build your email list and your website’s SEO. Even if you have trouble coming up with ideas of what to share, once you start working that muscle, you’ll be amazed at how the floodgates open and the ideas come pouring in! Get help anytime from our Idea Generator.
Following-Up-Regularly Muscle
Follow up regularly with past clients or customers to encourage repeat business. You can also collect testimonials to use in your emails, blog and social media posts. Win-win!
Following-Through-When-You’re-Tired Muscle
Consistency is the most important element of any successful marketing campaign. Sometimes this includes doing what’s part of your plan even when you don’t want to.
Exercise your marketing muscles regularly and watch as marketing becomes easy and joyful!
Check out our infographic!
Carol
April 12, 2018
Excellent piece!