Category Archive

Tech

Slice of cake with scoop of ice cream

Your Website is a Delicious Slice of Layer Cake A La Mode!

Did you know that your website has a unique ten-digit address? To understand all the different layers of technology that make up your website, consider the layer cake analogy: Top Layer: Your Web Host Where your website files live. That is actual space on a server or cloud that you rent on a monthly or annual basis. Many domain registrars also offer web hosting. All your files, … Read More

Monitor with lock and shield

Why LastPass is Your New Best Friend

(Alternate title: Please get a password manager, Bro.) Everyone has had a password nightmare. Either a real life, full-blown panic trying to remember one or an actual nightmare where you’re trying to enter a password (whilst being nude at school). Using a password manager frees up your memory for things worth remembering AND it’s the safest way to save passwords. Using secure (not easily remembered) … Read More

The Marketing Collaborative Movement Influencing the Growth of e-Commerce

Facing the new digital environment of ecommerce, a lot of brands and advertisers have realized that a majority of their old sales and marketing techniques are no longer effective. What’s more, the many different mobile devices and media platforms now used by consumers worldwide have fragmented the marketplace significantly, which has made it harder for advertisers to reach their audience at the right time and … Read More

How to Install A Custom Word Template

Your custom Word template is made of three files: Template FileThis file is set up with the styles and formatting to make everything you produce in Word branded with your company’s look and feel. This file has the format “FileName.dotx” Theme FileThis file tells Word which colors should be default for your template. This file has the format “FileName.thmx” Fonts FileThis file tells Word which … Read More

Breaking Down the WordPress Text Editor

Now that you’re ready to start adding pages and posts to your WordPress site, let’s go over the basics of formatting text. WordPress keeps their editing fairly straightforward. You’ve likely used Microsoft Word, or, at the very least, sent an email. It’s definitely not intimidating, but let’s go over some of the tools that can be a game-changer when it comes to the design elements … Read More

The Difference Between Pages and Posts in WordPress

If you’re starting out on WordPress, you might be a little confused about the difference between pages and posts. They are both channels for your content, but they have totally different purposes. Pages! Pages are the static content you would find on a website. You would typically find pages on the navigation bar on the homepage of a website (you know, that bar traditionally at … Read More

How to Add a Post to WordPress

Adding a post is quite a bit simpler than adding a page. This is due to the fact that posts are (usually) automatically ordered in reverse chronological order, and are located within a single section of your website. But let’s just run through the tools, so we can be on the same page…err, post. Let’s get on the same post here. Title The box at the … Read More

How to Add Images to WordPress

Images are a major part of the look and feel of your site. But how do you add images to your WordPress pages and posts? Let us be your guide. There are couple ways to get an image into your WordPress website. You can upload an image from your computer to your Media Library or you can paste in a URL from somewhere else on the Internet to your Media … Read More

How to Add a WordPress Page

In this tutorial, we’re going to go over all the aspects and features of pages. By learning this, you will know how to create a WordPress page like a pro. Add New Page First things first, we have to add a new page. Click on or hover over the Pages option in the sidebar and then choose “Add New.” Title This is where you add … Read More

Get to Know Your WordPress Dashboard

The WordPress Dashboard: The Reception Area for Your WordPress Backend. The Dashboard can initially seem overwhelming, but fear not, we are going to walk you through each section. There are a lot of tools and options, but trust us, they totally make sense. The Admin Bar Like the front of a barber shop, this is where the business goes. The bar stretches full width across … Read More

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