If you have a blog, it’s important to keep it up to date. Your website is a representation of your business. You wouldn’t want your business to appear neglected, would you? Unfortunately, if your latest post is from 2015 (or even 2014), that’s the message you’re sending.
Instead, why not use your blog to showcase how busy and awesome you are?
When you have an idea – wherever you are – jot it down in Evernote or your Notes app. The next time you have a free fifteen minutes afterwards, flesh it out. On your phone. Wherever you are. Don’t worry about typos or complete sentences; you’ll get to that later.
Tada! You’re done with the hard part (coming up with the idea and outlining it). From there, it’s easy to just follow this checklist and create a fabulous post.
- A good blog post does not have to be very long. 300 words is a good rule of thumb, but 200 words works too if that’s all you have.
- Good enough is good enough. Sure, you could always make it better. But getting it out there in a timely manner is more important. You have other things to do.
The checklist below is designed to make it easy and fun to update your blog. Simply follow the steps.