Author Archive

Lindsay

Logo Formats: Where to Use What

When we create a logo for you, whether it’s a brand new brand identity or a rejuvenation of an existing one, we always give you a folder of various formats. While most of you know when to use which format, some of you might still be a bit lost. Hopefully this post will clarify why we format all these options for you, and when you … Read More

How to Add a Post to WordPress

Adding a post is quite a bit simpler than adding a page. This is due to the fact that posts are (usually) automatically ordered in reverse chronological order, and are located within a single section of your website. But let’s just run through the tools, so we can be on the same page…err, post. Let’s get on the same post here. Title The box at the … Read More

How to Add Images to WordPress

Images are a major part of the look and feel of your site. But how do you add images to your WordPress pages and posts? Let us be your guide. There are couple ways to get an image into your WordPress website. You can upload an image from your computer to your Media Library or you can paste in a URL from somewhere else on the Internet to your Media … Read More

How to Add a WordPress Page

In this tutorial, we’re going to go over all the aspects and features of pages. By learning this, you will know how to create a WordPress page like a pro. Add New Page First things first, we have to add a new page. Click on or hover over the Pages option in the sidebar and then choose “Add New.” Title This is where you add … Read More

Get to Know Your WordPress Dashboard

The WordPress Dashboard: The Reception Area for Your WordPress Backend. The Dashboard can initially seem overwhelming, but fear not, we are going to walk you through each section. There are a lot of tools and options, but trust us, they totally make sense. The Admin Bar Like the front of a barber shop, this is where the business goes. The bar stretches full width across … Read More

Etsy API… Can it be true???

Just the other night I was dreaming of a world where WordPress and Etsy made sweet, discouraged sexy love in a department store changing room. This, I thought, would spawn a baby SO relevant to indie artists and producers. One that would merge the gap between e-commerce websites and Etsy, the world-renowned marketplace for DIY crafters, jewelry makers, artists and solopreneurs. I wondered, why would Etsy … Read More

The Future of Business Cards?

The business card will always be associated with face-to-face networking, which sometimes seems pretty lo-fi in the digital age. While digital marketing is an essential component of any well-rounded strategy, we are a firm believer that printed brand collateral will always have its place. A business card is the lasting impression left in the hands of a potential client — the handshake they can hold … Read More

Typography

Font Wars

If you didn’t know, we at Artsy Geek have some thoughts and opinions on font usage. We might, some would say, be font-tators. (think font dictators). That’s mainly because we have some years of experience designing, studying, using and recommending fonts to our friends, clients and peers. We recently stumbled upon this article, though, that brings a bit more serious light into the world of … Read More

Brand Bootcamp – Installing Fonts (PC)

Need to install on a Mac? We’ve got you covered. The first step to keeping a tight backside brand is consistency. You now have the tools to do so (via your nifty Branding Guide) so what are you waiting for? Install those fonts and keep your brand in shape! Important Make sure you are installing the desktop fonts and not webfonts. The fonts we provide … Read More

Brand Bootcamp – Installing Fonts (MAC)

Need to install on a PC? We’ve got you covered. The first step to keeping a tight backside brand is consistency. You now have the tools to do so (via your nifty Branding Guide) so what are you waiting for? Tighten that brand – Install those fonts! Method #1 – Old School (for OS versions prior to 10.3) Close any open applications. Drag and drop … Read More

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